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Sunday, October 18, 2026
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Toto Wolff Preparing to Sell Shareholding Pricing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Toto Wolff has guided Mercedes to historic achievements in Formula 1

Toto Wolff is engaged in advanced talks to sell part of his ownership stake in the Mercedes F1 outfit.

This transaction estimates Mercedes at £4.6 billion – a record for an F1 team – following McLaren was appraised at £3.5bn in a change of ownership structure last September.

Wolff, who holds a 33% stake of the Mercedes F1 operation, plans to divest a shareholding in the region of 5%.

The 53-year-old would stay on as team boss and chief executive officer if the sale goes through.

Shareholder Breakdown

Remaining partners in Mercedes F1 are Mercedes and industrial group Ineos Group, who both hold a third of the enterprise.

An official representative said: "We are providing no official statement on the matter. The management structure of the team stays unaltered, and all three partners are fully committed to continued achievements of the brand in F1."

Financial Growth

The deal would represent a substantial rise in value of Mercedes F1 since Ineos Group bought its stake for £208 million in 2022.

The rise reflects the growth in valuations of Formula 1 outfits in the past few years due to the increasing appeal of the sport globally.

This trend was evident with the box-office performance of the Formula 1 film starring Hollywood star Brad Pitt, which debuted in summer 2023 and has grossed more than $630m (£458m) at the box office.

It is the actor's top-grossing movie and the highest-earning sports film ever released.

Present Standings

Mercedes are second in the team standings, behind McLaren Racing, with three Grands Prix left this season.

Their lead driver British driver George Russell has won two of the 21 grands prix this year and is fourth in the drivers' championship after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team secured a record eight consecutive team titles and seven drivers' titles, six for Lewis Hamilton and one for Nico Rosberg, between 2014 to 2021.

SB
Written by

Stephen Brown

A seasoned IT consultant with over 15 years of experience in cybersecurity and business technology solutions across the UK.

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